The Estadi Mallorca Son Moix hosted the latest FBIN Summit which brought together directors and managers from across football.
Cercle Brugge in Belgium, PAOK in Greece, 1. FC Köln in Germany, Slavia Prague in the Czech Republic, Real Oviedo and Everton in England, as well as representatives of LaLiga and the Royal Belgian Football Association, were among other leading organisations in attendance.
Presentations were given on the industry and business in the world of football with commercial strategy, organisation and planning, digitalisation, relationship with fans, women's football, revenue, sustainable growth all topics on the day.
The presentation by RCD Mallorca's CEO of Business, Alfonso Díaz, focused on the path the institution is taking towards the top-10. For his part, the club's Commercial and Sponsorship Director, Rubén Forcada, took part in the panel with his presentation entitled ‘Redefining revenue with a reformed stadium’.
